BRANDING | WEBSITE | SOCIAL MEDIA | EMAIL MARKETING
Sandy Cooper is a Facilitator & Coach who serves Jamaica and the Caribbean
The Challenge
Sandy Cooper had been running a successful facilitation and coaching practice in Jamaica for over six years. She was well known in her circle but invisible outside of it. Her logo was outdated, she had no social presence, no website, and no way for new clients to find her. She was ready to grow, she just needed the digital infrastructure to make it possible.
The Solution
We refreshed her brand, modernizing the look and feel while keeping the voice and message she'd built her reputation on. Then we built the infrastructure around it: a professional website, social media presence, and an email marketing system to capture and nurture leads over time.
The goal wasn't just to look better. It was to make sure that when someone searched for a facilitator or coach in Jamaica, Sandy showed up, and when they landed on her page, they stayed.
The Results
Within months of launching, new clients began finding Sandy through Google searches and social media, channels that simply didn't exist for her before. Her intake forms confirmed it: the majority of new enquiries were coming from people she never would have reached through word of mouth alone.
Building an email list gave her a way to stay in touch with prospects over time, converting people who weren't ready to commit immediately into paying clients down the line.
Her professionalism, creativity, and dedication have made a significant difference in my business, and I highly recommend her services.
I am incredibly pleased with the exceptional support and expertise provided by Fran and her team. My Training and Development business had absolutely no social presence until Fran stepped in to create eye-catching branding and flyers, and set up a professional website that authentically represents my brand. Her assistance in reviewing my social media presence was invaluable, as she expertly guided me through some fundamental changes I needed to have a greater impact on my target market.
What truly sets Fran apart is her willingness to go the extra mile, she personally visited me to discuss my needs and patiently guided me through some of the more challenging technical aspects of working online. Her professionalism, creativity, and dedication have made a significant difference in my business, and I highly recommend her services."
Sandy Cooper - Executive Coach, Trainer & Group Process Facilitator,
Partners for Change
Jamaica
